One of the most valuable tools a marketeer can use is PPC tools. Essentially they are a set of tools that help you manage your business and especially its marketing and analytics aspects. Building a business requires a lot of investment, and we’re not talking just investing time but money as well.
And so, it’s crucial that you systemize your revenue streams, or otherwise, you may lose your investments. That’s where PPC tools come in handy as they help you recognize your weaknesses in areas such as ad campaigns, web design, search engine optimization, and so on.
From there on, you can take steps to ensure that your website works flawlessly and that your business is competitive in the market.
We have prepared a list of amazing #PPC #tools that will help you to #increase the #visibility and #revenue of your website.
There’s nothing wrong with wanting your website to be as spotless as possible, but how will potential visitors know about your excellent website if you don’t advertise it? Especially if you’re attempting to break into a competitive market.
One of the main features PPC tools have on offer is ad campaign management, which frequently new business owners neglect as they focus too much on creating their website.
So, if you want to ensure your success on the market, consider using these PPC tools; your visibility will skyrocket.
1. Oribi
Everyone knows that adequately visualized data helps people understand it more easily. After all, a never-ending wall of numbers and datasheets can be exhausting. That’s why you should use Oribi, as it is one of the best analytics tools on the market right now. With it, you’ll be able to track your growth and visitation rates as well as manage your ad campaigns.
Oribi presents you with highlighted data and an easily managed tracking system. You can optimize your decision-making process with it instead of wasting valuable time processing an endless stream of data. And to make sure your visitors don’t back out of your deals. That way, you’ll know precisely where and how you’re losing your potential customers.
2. Adzooma
Running an ad campaign can be a complex and confusing task, especially if you’re doing it without assistance. But if you use Adzooma, you’ll be able to unify the data from all major marketing platforms like Facebook, Google, and even Microsoft.
And if you’re an experienced marketeer, you can even automate some of your tasks. No longer will you slave away on menial tasks. Instead, you’ll be able to focus on growing your brand, increasing your revenue streams, and making sure new projects succeed.
Adzooma also offers an easy-to-use search engine optimization tool so you can ensure your website ranks highly in search results.
Also, this is a crucial feature that can improve your revenue streams. You must ensure that potential customers see your website before your competitors. After all, when was the last time you went past page 2 of a Google search?
3. Adbeat
Speaking of competitors, you must keep track of how they’re doing. Especially if you’re learning and looking for an extra edge in the race for success, you can achieve that edge by using Adbeat. As it allows you to track your competitors’ strategies, you can gain insight into what they do right and, more importantly, what they’re doing wrong.
Adbeat also provides valuable data for analyzing and comparing multiple competitors to find the best marketing strategy for your niche. That way, you can take advantage of a gap in the market and secure a place for your company to grow.
4. Wordtracker
How can you grow your business if you don’t know the keywords your potential customer searches? So you should use Wordtracker. It’s a simple tool with a significant role, finding the proper keywords for your market.
If you aim to create a service for a specific industry, you must utilize Wordtracker as appropriate keywords can make your business skyrocket to the top of search bars. However, there is an option to use Wordtracker as a browser extension, which eliminates the need to sign up for it entirely.
When most people consider increasing their traffic, they pay for expensive ad spots on platforms like YouTube or Facebook. With proper keyword optimization, your traffic will increase without the need for costly campaigns.
Conclusion
To summarize, PPC tools come in all manner for shapes and sizes, with each tool providing a unique benefit for your business.
If you need to optimize your ad campaigns or keep track of your competitors’ PPC tools have you covered.
In the end, no matter how good your website is unless you work on visibility with PPC tools, you risk getting swept away by competitors who optimized their SEO and PPC tools.